Beverly Hills Shoes

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I really don’t like tennis shoes very much, and I normally wear flats or flip flops, but this fall I am going to need more comfortable shoes to walk around a college campus in. Do you know of any cute tennis shoes that don’t look like athletic or running sneakers?

I have wider feet and some styles of womens’ shoes I want aren’t available in wide, so I was wondering if I could buy the mens’ version and if they’d be a tad bit wider? My feet aren’t that wide, just a little in the toe area.

There’s so many names for this type of shoe; I was just wondering what other people call them. I grew up calling them gym shoes, but I don’t think that one’s too common.

Calling them trainers or runners may sound odd, but those names make more sense than sneakers. Does anyone know?

How would they look if worn casually with a lacoste polo and blue/black jeans? would women view them as good-looking? is the gold too flashy?

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The market for athletic shoes and sneakers is estimated to be $12 billion globally.

What is the most effective way to segment consumers in this market?
a) Foot width of A, B, C, D, and extra wide

b) Pre-teens, teens, young adults, adults, and senior citizens

c) Low income, middle income, middle-upper income, and upper income

d) Performance benefits desired, fashion benefits desired, and comfort benefits desired

The answer is D. I think it’s better to segment the market focusing on benefits compared to income. Agree?

This video is of me taking off my Adio sneakers and then my crew socks, the reason I made this video is because I am mailing these socks to my friend Kyle and he requested a video of me wearing them and taking them off, so that explains the “baggie” you see me put them in and the reason for the envelope. I wore these socks for about 5 days for him to get them nice and stinky. I hope he enjoys the vid and the socks